Content

Content that creates action

The digital decade.


 

2020 has seen a giant leap forward with the world becoming more digitally literate than ever before.

Home became work and a new level of online awareness and intelligence resulted.

New trends and habits emerged; the way we source information, trial products and purchase services. Digital channels have been evaluated and reviewed with websites and social media platforms becoming the new shop window. And our digital content has become the critical tools used to achieve our goals.

From attracting strangers to closing a sale, high quality and engaging content impacts audience decision making more than any other technique.

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72% of marketers say content marketing increases both leads and engagement.

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70% of marketers are actively investing in content marketing.

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SEO is still important because 95% of people only look at the first page of search results.

Would a content marketing strategy benefit you?

Give us a call for a chat 01274 062039 - or contact us

The core purpose of Content Marketing is to help your audience learn about your expertise, products and services.

You’ll drive your assets by sharing targeted written, audio, visual and downloadable content through multiple digital channels like:

Website

Social Media

Paid Advertising

App

Email

Messaging Platforms

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Customer driven
content is king

Having a kick-ass website that’s all singing and all dancing is one thing, but what's the point if no one is looking at it?

So create a strategy that keeps your ideal customer at its centre helping you to attract visitors, engage with leads and delight customers through targeted content.

Audience First

Your content should reinforce that you're an expert in your field, an influencer and that your expertise and services will help solve your customers' problems. So first and foremost we always start with your audience.

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Buyer's journey content tools

With a strategic audience first mindset we’ll look to understand your targeted audience's motivations, pain points and buying journey. This will help us to shape the right tactical approach and choose the perfect set of content tools to engage with your audience.

Attract

Blog
Vlog
Social Media
Podcast
Video (brand story telling)

Engage

Case Studies
Ebooks
Whitepapers
Infographics
Templates
Digital Seminars

Close

Webpages
Landing Pages
Dynamic Forms
Free Trial Offers
Video Meetings

Need some help?

Tell us about your challenges, goals and timelines and we'll help you figure out what services are right for you.